How will you get guaranteed placement?
Go from beginner to pro in 5 months
With a curriculum designed and taught by industry experts, you will get the skills and mentorship for guaranteed success.
Live & on-demand sessions
Latest Al tools
Industry-level projects
Become placement-ready
Prepare to ace your placements with our career coaches, having 10+ years of experience. Say goodbye to placement anxiety!
Soft skills training
Cover letter & resume preparation
Al-Powered mock interview practice
Get guaranteed placement
Unlock a world of opportunities and start your journey to success - we assure you a secure career with our guaranteed placement!
Curated placement opportunities
Boosted visibility on Internshala
Direct interview invites
To know more about terms and conditions, click here.
Have doubts about Digital Marketing Placement Guarantee Course? Reach out to our counsellors by filling this form.
Our learners got guaranteed placement. So can you!
Akanksha
Sukhbir
Anurima
Gurpreet
Ayush
Manisha
Mike
Kamakshi
Puneet
Simran
Ananya
Samiksha
Subham
Ruchika
Isha
Monali
Raj
Sukhbir
Reviews from students
I had a great learning experience. It helped me learn skills that are followed in the industry.
Sukhbir
Marketer HDFC Edu
I would like to start my business and wanted to gain knowledge about marketing for it. So I enrolled for the course. I thought if I got a placement, it would be an icing on the cake, and I did get placed.
Simran
₹ 7.8 LPA
Soft Skills Trainer Kapable
I completed the Digital Marketing Placement Guarantee Course, and I must say it has been a game-changer for me! And I am happy to say that I got placed with a job after completing this placement guarantee course.
Monali Shill
₹ 5.5 LPA
Marketing Associate, Internshala
I have completed the Digital Marketing Placement Guarantee Course and needless to say, it was so beginner friendly and covered the latest and vast majority of topics needed in the job market. And finally I got placed in Internshala itself after graduating from the course.
Parul Michael
₹ 4 LPA
Marketing Associate, Internshala
I was feeling lost about my career after college so I spoke with my friends and family. That’s when I got to know about this Digital Marketing Placement Guarantee Course. After graduating from the course, I cracked not just 1 but 4 - 5 offers and am currently working as an SEO and Operations Manager with an impressive CTC.
Puneet
SEO and Marketing Operation Manager, Fyn Mobility
I enrolled in the Digital Marketing Placement Guarantee course because it not only taught relevant skills but also promised an placement.
Madhurima
Influencer Marketing, Razor Pod
I always wanted to learn what goes behind social media posts and advertisements. And to do so, I joined internshala’s Digital Marketing course with Placement. Since then I got more and more drawn to digital marketing and graduated with a social media marketing internship.
Ruchika Bisht
Social Media Marketing, SkillIt
After having a challenging yet fun learning experience during this Digital Marketing course with placement, I was very happy to crack an internship. I got hired at two companies after completing, and decided to go with Sunstone where I'm having a lot of fun.
Samiksha Gupta
Content Writer, Sunstone Education
The Doubt-clearing sessions and projects were very helpful for me
I stumbled upon the course while was I was running my own Instagram Page during Covid because I wanted to learn about Social Media strategies to grow my page. I learnt about SEO, Blogging, Email- Marketing and SEM. I found the one-on-one doubt clearing sessions to be very helpful and the projects and assignments were a huge help as well.
The Mentors and Live-sessions were the best part of the Course
My mentors were really helpful and taught us basic to advanced concepts. The weekly live sessions helped me solve all my doubts and understand the industry better. They supported us throughout the placement phase and assisted with interviews and assessments as well.
The course helped me to turn my passion of Social Media Marketing into a Full-fledged career.
Doing this course was a very good decision for me. The placement team conducted really useful sessions such as Cover Letter writing and Mock Interviews. I have landed my dream job and couldn't be happier about my experience.
Our mission revolves around our learners
Promising 100% #CareerKiGuarantee!
Top career options in Digital Marketing
Industry-recognized & government approved Digital Marketing Certification
Google Analytics Individual Qualification
Social Media Strategy Certificate
HubSpot Inbound Certification
Google Ads Search Certification
Google Ads Display Certification
Industry Oriented Digital Marketing Placement Guarantee Course Curriculum
To learn more about the course download the brochure
1 . Marketing Fundamentals: A Beginner's Journey
- Creating an Action Plan for your Presentation
- Preparing a Presentation that Influence
- Present with Confidence
Conduct an extensive market research initiative for the assigned brand, meticulously identifying untapped growth opportunities and pinpointing emerging target audiences to foster strategic expansion.
2 . Build and Rank your Website
- Introduction to Blogging
- Earning Strategies for Bloggers
- Blogging Platforms and Tools
- Crafting Compelling Blog Content
- Introduction to Search
- Keyword Research and Analysis
- On-Page SEO Optimization
- Technical SEO
- Off-Page SEO Strategies
- Advanced SEO Techniques
Create a brand website, apply SEO and devise future-focused SEO strategy for optimal online presence.
3 . Search Engine Marketing
- Introduction to PPC
- Different Search Ad Options
- Google Ads Account Setup
- Setting Up Keywords for Ads
- Ranking an Ad on Google
- Calculate Budgets & Bids
- Writing Copies & Using AI for Generating Ad Copies
- Setting Up Live Search Ads with Ad Copies
- Search vs. Display Advertising
- Bidding Strategies for GDN
- Setting Up Live Display Ads with Ad Copies
- Analysing your Ad performance
- YouTube Ads Format
- Campaign & Ad Settings for YouTube
- YouTube Ad Examples
- Setting Up a YouTube Ad Campaign
- Overview of Shopping Ads & Benefits
- Product Feed Creation and Optimization
- Setting Up Shopping Ads
- Introduction to App Advertising
- Exploring Smart Ads
- Advanced Strategies for Performance Max Campaigns
- Overview of Remarketing
- Setting Up Remarketing Campaigns
- Conversion Tracking
Design an advertising funnel, craft ad copies, and determine relevant keywords for reaching the target audience of the assigned brand.
4 . Impacting Audiences with Social Media Organic
- Overview of Social Media Marketing
- Social Media Strategy
- Essential Principles in Copywriting
- Guidelines, Rules, and Key Elements of Copywriting
- Navigating Copywriting in the Digital Landscape
- Understanding the Facebook Algorithm
- Facebook Page - Roles and Responsibilities
- Content Formats for Facebook
- Scheduling Posts and Links on Facebook
- Understanding the Instagram Algorithm
- Instagram Features and Engagement
- Content Ideation for Instagram
- Best Practices for Twitter Marketing
- When and How to Use Twitter for Marketing
- Boost your online presence
- Enhance your LinkedIn profile
- Using LinkedIn as a Blogging Platform
- LinkedIn Features and Analytics
- Best Practices for Snapchat Marketing
- When and How to Use Snapchat for Marketing
- Introduction to Online Reputation Management (ORM)
- Analyzing Brand Reputation on Social Media
- Influencer Marketing Basics
- Executing Successful Influencer Campaigns
Craft organic growth strategy with visually captivating creatives for a beauty brand to resonate with the desired audience.
5 . Paid Social Media Marketing- Reach Beyond Organic
- Overview of Social Media Advertising
- How to Run Ads on Facebook and Instagram
- Understanding Ads Manager
- Campaign Setup and Settings
- Ad Set - Setup and Optimization
- Ad Creation and Strategies
- Running a Lead Generation Campaign
- Setting up Remarketing Sales Campaign
- Introduction to LinkedIn Advertising
- Setting up your First LinkedIn Ad Campaign
- Auditing Social Media Channels
- Measuring Performance
Formulate a comprehensive 3-month social media plan, allocating the budget to organic, influencer, and paid marketing. Include strategies, resources, influencer lists, and project analytics and ROI.
6 . Lead, Engage, Sell
- Introduction to Lead Generation Methods
- Setting up Effective Landing Pages
- A/B Testing
- Introduction to Email Marketing
- Set up your First Email Marketing Campaign
- Strategies for Effective Email Marketing
- E-commerce Essentials
- Choosing the Right E-commerce Platform
- Crafting a Winning E-commerce Strategy
- Measuring Success in E-commerce
Build an Edtech funnel emphasizing customer engagement, reselling, and retention. Design email and landing pages for both existing and new customers.
7 . Google Analytics
- Meaning of GA4
- Difference between Dimensions & Metrics
- Getting Access to Demo Account
- Setting up GA4 for your Website
- Realtime Reports in GA4
- Acquisition Reports
- Engagement Reports
- Retention Reports
- User Reports
- Segments in GA4
- Exploration Report
- Events & its Types
- Creating Custom Events in GA4
- Difference between Goals & Conversions
- UTM Tracking in GA4
- Internal Traffic
- Giving Access in GA4
- Connecting Google Ads Account to GA4
- Setting up Custom Event
- Setting up UTM Parameters
- Linking Analytics with Google Ads
Analyze analytics for 3-month sales, user growth projections, and conversions. Identify underperforming products in the last 6 months.
8 . Elevating Your Digital Marketing Game
- Tips for Cracking the Interview
- Tricks for Shaping our Digital Landscape
- Latest AI Tools & Technologies
- Techniques & Strategies of Future
Develop a complete marketing strategy, creating essential assets such as images and ad copies. Integrate SEO, Ads, SMO, and Email Marketing strategies, ensuring budget optimization for significant brand growth and predict the ROI.
Become an AI-powered marketer by learning top AI tools
Skills and tools you will learn
Learn from Top Industry Experts
Course fees
starting at just ₹2,500 per month
Digital Marketing course with placement overview
Launch your digital marketing career with the best online digital marketing course with a placement guarantee. Uncover a world of exciting opportunities and become a field expert with our government and industry-recognized training.
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Upgrade Your Skills & Get Your Dream Job with Our All-in-1 Course!
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Step into the world of digital marketing with confidence and get access to:
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- Government and industry-recognized certificationÂ
- Guaranteed placement with the help of direct interview invites
- 100% refund in case you are not hired
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Internshala’s Digital Marketing Job Guarantee Course - Designed Just for You!
Are you ready to unlock your full professional potential? This course is perfect for you because:
- You don’t need a background in digital marketing to pursue this course.
- You can gain hands-on experience through industry-level projects.
- Get confirmed ₹3.6 lac salary.
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Prepare for the 5 Best Industry Certifications
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Prepare for the most important certification in the industry under expert guidance!
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- Google Analytics Individual Qualification
- HubSpot Inbound Certification
- Social Media Strategy Certificate by HubSpot
- Google Ads Search Certification
- Google Ads Display Certification
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Don’t Just Learn, Get Certified!Â
Get two of the most sought-after certificates after completing this course and a placement guarantee:
- Internshala Trainings Certificate
- Govt Certified - National Skill Development Corporation & Skill India Certificate
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Syllabus Overview
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1. Marketing Fundamentals: A Beginner's Journey
- The course will begin with an introduction to the Agency Ecosystem and the functioning of an Agency. You will be introduced to the fundamentals of marketing. This will help you build a good understanding of the consumer journey and the AIDA model. You will learn how to reach the target audience with STP as well.
- The first phase of the course will also help you build your presentation skills and teach you how to deliver a presentation with confidence. You will complete the first phase with a market research project to identify target audiences for brand expansion.
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2. Build and Rank Your Website
- The second phase of the course will familiarize you with the most crucial elements for successful blogging. It will teach you more about earning strategies for bloggers, the best blogging platforms and tools, as well as how to craft compelling blog content.
- It will focus on the essentials of managing a website. You will learn how to set up your own WordPress website. You will also learn how to rank your website with SEO by teaching you all about on-page SEO, technical SEO, off-page SEO, and advanced SEO techniques.
- You will be able to test your learnings by working on a project to create a website with a future-focused SEO strategy for optimal online presence.
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3. Search Engine Marketing
- In this phase of the course, you will learn all about PPC, different Search Ad options, and setting up keywords as well as a Google Ads account. You will also understand how to calculate budgets and bids, write ad copies using AI, and set up live search ads.
- To build expertise in online advertising, you will get a thorough understanding of Display Ads and Google Display Network (GDN). You will learn the difference between search and display advertising, how to bid for GDN, and how to set up live Display Ads with ad copies.
- To familiarize you with YouTube ads, this phase of the course will teach you the format for YouTube ads. You will also learn campaign and ad settings for YouTube with the help of examples.Â
- This phase of the course will also provide you with an overview of shopping ads and will help you build a thorough understanding of product feed creation as well as optimization.
- Further, you will learn everything about app advertising, exploring discovery ads, and advanced strategies for campaigns.
- You will also learn about remarketing, setting up remarketing campaigns, and conversion tracking.
- Having understood all about a variety of online advertisements, you will be able to test your ad knowledge by working on a project wherein you will design an ad funnel, create ad copies, and select relevant keywords for the brand's target audience outreach.
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4. Impacting Audiences with Social Media Organically
- The fourth phase of the course will help you build a foundation in social media marketing. It will teach you the essentials of copywriting and help you understand how to navigate the digital landscape as a copywriter.
- You will then learn about Instagram marketing. To give you a holistic understanding you will learn everything from content ideation to influencer marketing and measuring performance.
- Moving on from Instagram, you will learn about Facebook marketing in detail with a special focus on Facebook algorithm, content format, and post scheduling.
- You will also be familiarized with LinkedIn marketing. To help you build a solid foundation, this phase of the course will focus on creating a company page, optimizing a page, and blogging on LinkedIn.
- The modules on Twitter and Snapchat marketing will help you understand when and how to use Twitter for marketing.
- Towards the end of this phase of the course, you will learn about Online Reputation Management or ORM which will help you analyze your brand’s reputation on social media.
- You will also get a thorough understanding of influencer marketing and how to execute successful influencer campaigns.
- After completing all of the modules, you will work on a project to create an organic growth strategy for a beauty brand.
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5. Paid Social Media Marketing- Reach Beyond Organic
- Having learned everything about growing your brand organically, you will learn about paid social media marketing by understanding how to run ads on Facebook, Instagram, and LinkedIn.
- You will also get a thorough understanding of Ads Manager which will cover everything from strategizing and setting up a campaign to developing a remarketing campaign.
- In this phase of the course, you will work on an assignment. You will create a targeted lead generation plan for an insurance company, using innovative techniques to attract and convert clients while maximizing ROI.
- You will also be assigned a project in which you will outline a 3-month social media plan for an insurance company. You will work on budgeting for organic, influencer, and paid marketing and develop clear strategies, resources, influencer lists, and metrics for ROI analysis.
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6. Lead, Engage, Sell
- The next phase of the course will introduce you to lead generation methods and will teach you how to set up an effective landing page. You will also learn about A/B testing.
- You will also be introduced to email marketing with Mailchimp. You will learn about email marketing strategies and how to set up your first email marketing campaign.
- In the final module of this phase, you will learn all e-commerce essentials, right from choosing the right platform to optimizing and measuring success.
- You will then work on a project to build an Edtech funnel emphasizing customer engagement, reselling, and retention. You will also design email and landing pages for both existing and new customers.
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7. Google Analytics
- To build a strong foundation in Google Analytics this phase of the course will begin with an introduction to GA4. It will then move on to the method of setting up GA4 for a website.
- You will get a holistic understanding of a variety of reports in GA4, right from real-time reports to retention reports and user reports. You will also learn how to create custom events in GA4 and how to connect your Google Ads account with GA4.
- Further, you will understand advanced GA4 configuration with the help of UTM parameters.
- You will be able to implement your learnings on a project wherein you will analyze analytics for 3-month sales and identify underperforming products in the last 6 months.
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8. Elevating Your Digital Marketing Game
- In the final phase of the course, you will be taught the tips and tricks for cracking your upcoming interview and standing out as a professional digital marketer. You will also be familiarized with the latest AI tools and technologies.
- Your final project will include crafting a full digital marketing strategy for a brand with clear resource allocation and ROI projections for substantial brand growth.
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Why is Internshala’s Job Guarantee Digital Marketing Course the Best in the Industry?
Internshala’s digital marketing specialization is a one-of-a-kind world-class training that offers an array of benefits:
- Get ready to get a job in digital marketing in just 5 months.
- On-demand classes with live doubt-clearing sessions and industry-level projects.
- Earn a stamp of approval from the government with the NSDC & Skill India certificate.
- Get industry-recognized certifications from Internshala Trainings.
- Learn from the most sought-after corporate faculty.Â
- Prepare for the 5 essential industry certificates with the help of domain experts.
- Get coaching on soft skills along with resume & cover letter preparation and mock interview practices under expert supervision.
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Get the Best Digital Marketing Course with Placement in Your City!
Explore the perfect digital marketing course with placement near you and unlock your career potential. Here are some options that you can explore:
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FAQs
- Meet the 75% aggregate marks for the Placement Guarantee Course.
- Participate in all placement-related activities, placement preparation sessions & drives organized by Internshala.
- Make sincere and reasonable efforts to apply for various internships and jobs offered on Internshala (at least 10 relevant applications per week) and/or on other platforms and attend ALL interviews & selection processes arranged/offered by Internshala.
- Not indulge in any inappropriate disciplinary behavior or action during the course completion, recruitment process, and training/internship period (including plagiarism).
- Graduate from the Placement Guarantee Course within the originally stipulated duration without requiring any paid extension & make all the fee payments on a timely basis without any delay.
- Apply and accept only those internships with PPO and job opportunities that fulfill the salary guarantee.
- Be eligible and authorized to work in India and pass the background checks conducted by a company before starting the internship and ensure to meet any other condition as may be decided and communicated by Internshala from time to time.
- Do not decline an employment offer that you get without Internshala 's approval or leave a job/training/internship mid-way nor be terminated from it due to lack of performance or misconduct.
E.g.If you get a package of ₹ 3 lakh (25,000/month) and you pay ₹ 30,000 for the course fee, Internshala will reimburse ₹ 5,000 i.e. difference between the course fee paid and the monthly salary.
These are mandatory sessions and in case the user isn't attending any session, they will be debarred from the guaranteed job program. The user will still be able to access the learning content.
- Min. 75% aggregate marks
- Submission of the mandatory projects and assignments
- Attending the viva and career planning session
- Submitting the following 5 mandatory industry certifications which would be verified by Internshala Trainings -
- Google Analytics Individual Qualification
- HubSpot Inbound Certification
- Google Ads Search Certification
- Google Ads Display Certification
- Social Media Strategy Certification
Course | Industry certification |
---|---|
Search Engine Marketing | Google Ads Search Certification, Google Ads Display Certification |
Impacting Audiences with Social Media Organic | Social Media Strategy Certification |
Lead, Engage, Sell | HubSpot Inbound Certification |
Google Analytics | Google Analytics Individual Qualification (GAIQ) |
This viva will take place after you have completed all 8 courses in the Placement Guarantee course, passed all the final tests and submitted all the mandatory projects and assignments. In the viva, you will be asked questions based on concepts taught in the Placement Guarantee course and the projects you build.
Course | Final Test Marks | Project Marks | Assignment |
---|---|---|---|
Marketing Fundamentals: A Beginner's Journey | 50 | 100 | - |
Build and Rank your Website | 50 | 100 | - |
Search Engine Marketing | 50 | 100 | - |
Impacting Audiences with Social Media Organic | 50 | 50 | - |
Paid Social Media Marketing- Reach Beyond Organic | 50 | 100 | 50 |
Lead, Engage, Sell | 50 | 50 | - |
Google Analytics | 50 | 50 | - |
Elevating Your Digital Marketing Game | 50 | 200 | - |
Total course marks | 400 (A) | 750 (B) | 50 (C) |
Final viva | 200 (D) | ||
Aggregate marks (A+B+C+D) | 1400 |