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Training Highlights

Learn from home
Stay safe indoors
Certificate of Training
From Internshala Trainings
Placement assistance
To build your career
135 video tutorials
Learn anytime, anywhere
1 project & 5 assignments
For hands-on practice
Doubt clearing
Through Q&A forum
Beginner friendly
No prior knowledge required
8 weeks access
To the platform
Downloadable content
With lifetime access
Why learn Digital Marketing?
Why learn Digital Marketing?

Take your idea to millions

Whether you have an app, blog, YouTube channel, or want to manage publicity for your college fest; digital marketing can help you reach millions!

Be in demand

Digital marketing is one of the hottest career options these days with thousands of internships and jobs being added everyday.

Channel your creativity

Whether you like numbers, or wordplay, or designing things; digital marketing offers a heady mix of creativity for everyone.

Industry recognized certificate
Internshala Trainings certificate
100,000+ companies use Internshala for hiring every year. So a certificate from Internshala is recognized everywhere.
Industry certification preparation
This training prepares you for the Google Ads Search Certification which you can appear for free of cost.
Industry certification preparation
This training prepares you for the Google Ads Search Certification which you can appear for free of cost.
What placement assistance will you receive?
What placement assistance will you receive?

Free Placement Prep Training

Learn how to build your resume, make great applications, and ace your interviews.

Curated internships & jobs

Get internships and fresher jobs as per your preference in your inbox.

Get highlighted on Internshala

Top performers will be highlighted in their internship & job applications on Internshala.

What placement assistance will you receive?

Free Placement Prep Training

Learn how to build your resume, make great applications, and ace your interviews.

Curated internships & jobs

Get internships and fresher jobs as per your preference in your inbox.

Get highlighted on Internshala

Top performers will be highlighted in their internship & job applications on Internshala.

How will your training work?

Learn concepts

Go through training videos to learn concepts

Test yourself

Test your knowledge through quizzes & module tests at regular intervals

Hands-on practice

Get hands on practice by doing projects

1:1 doubt solving

Get your doubts solved by experts through Q&A forum within 24 hours

Take final exam

Complete your training by taking the final exam

Get certified

Get certified in Digital Marketing upon successful completion of training

Training syllabus

86 video tutorials

8 projects

After completing the training, you can also download videos for future reference

Building Web Presence

3 Topics
3 Demo videos inside
Training Overview Video
Understanding Web Presence
Building Web Presence
Introduction to Web Analytics and Google Analytics
Introduction to SEO
Keyword Research
On-page SEO
Off-page SEO
Local SEO and Online Directories
Mobile SEO and App Store Optimisation
Other Important Tools for SEO
Digital Advertising Fundamentals
Introduction to Google Ads
Search Advertising
Display Advertising
Video Advertising
Mobile Advertising
Discovery and Smart Ads
Shopping Advertising
Remarketing Ads
Introduction to Reports and A/B Testing
Introduction to the Certification
Learning Resources for the Certification
Introduction to Social Media
Facebook Marketing: Organic
Facebook Marketing: Paid
Instagram Marketing
Twitter Marketing
YouTube Marketing
LinkedIn Marketing
Other Important Social Media Platforms
Social Media Strategy
Online Reputation Management
Introduction
Email Lists and Email Content
Creating an Email Campaign
Improving Email Deliverability
Introduction to Inbound Marketing
Inbound Marketing Strategies
Role of Content in Inbound Marketing
The Revisit
Introduction
Influencer Marketing
Marketing Automation
Voice Search and Digital Marketing
AI in Digital Marketing
Micro-moments Marketing
Programmatic Advertising
Conclusion
The Final Project

What projects will you build?

Blog writing

As the digital marketing associate of a smartphone company, create a blog and write an engaging post for the readers.

SEO audit

As a freelance SEO expert, analyse the SEO report of a leading online training platform, do keyword research, and suggest optimizations.

Google Ad campaign

Select the keywords, write the content, and set up a Google Ads campaign to generate online sales for a smartphone brand.

Social media marketing plan

As the digital marketing associate for a smartphone company, develop interactive company handles on different social media platforms like Facebook, LinkedIn, and Instagram.

Email marketing

Import contacts, write the subject line and content, and head the Diwali email marketing campaign for a smartphone brand.

Competitive analysis report

As the senior digital marketer for a smartphone brand, analyse the marketing strategies of your top competitors like Apple, Samsung, and Xiaomi and submit a competitive analysis report to the marketing head.

Your Teachers
Reviews from students
AVERAGE RATINGS
4.2
Have more questions?
There are no prerequisites for this training as it is of beginner level. Everything that you need to know about Digital Marketing would be taught to you from scratch.
You can watch the videos and take quizzes & tests on any device including mobile. However, for hands-on practice via assignments and projects, a laptop is required.
You can choose your preferred batch date while signing up for the training program and start accordingly.
As this is a purely online training program, you can choose to learn at any time of the day and for as much time as you want. We will recommend a pace to be followed throughout the program, but the actual timings and learning hours are in your hands.
From your batch start date, you will have access to training’s content (videos, quizzes, tests, assignments, projects etc.) in the platform for 8 weeks with-in which you should be able to complete your training.
As this is a purely online training program, you can choose to spend as much time as you want per day and the more time you spend, sooner you would be able to complete the training. However, on an average, spending 1-2 hours per day should be sufficient for you to complete the training in 8 weeks. Some students also choose to devote more time on the weekends in case they are not able to give time on the weekdays.
Don’t worry! If for some reason, you are not able to complete the training in 8 weeks; we would extend your access to the platform for sufficient duration (maximum upto another 8 weeks) so that you can complete it.
Having 8 weeks access ensures you have a deadline to work with and are able to complete the training. It also helps you beat procrastination and maintain continuity in your studies which is why Internshala Trainings students have some of the best training completion rates in the industry.
If you have completed the training, you would be able to download the training content and have lifetime access to it for future reference.
If you are not able to complete the training in given 8 weeks, we would extend your access to the platform for sufficient duration (maximum upto another 8 weeks) so that you can complete it.
Yes, you would be able to download the training content and have lifetime access to it for future reference.
No, you will be only getting a soft copy of the certificate which you can download and print out if required.
The Google Ads Search Certification is one of the world’s most reputed digital marketing certifications. This certification will allow you to showcase that Google recognizes you as an expert in search advertising. This will help you kickstart your career as a digital marketer.
As part of the Digital Marketing training, you will be provided information, tips, and other resources to help you get ready to earn the certification.
No, you do not need to pay any fee for the exam. It is free of cost.
  • You will receive free access to Placement Preparation Training on the platform which covers resume writing, cover letter writing, how to search and apply for internships and jobs on Internshala, and interview preparation. This training comes with a lifetime access meaning you can use it later also if you are not applying for internships or jobs right now.
  • Access to curated internships & jobs related to the training - after completing the training, you would receive a list of handpicked internships or jobs every week that you can apply to as per your preference.
  • If you are a top performer, a badge of achievement will be added to your Internshala resume and shown to the employers when you apply to internships or jobs on Internshala.
When you score >= 90% in the final test, you will be a top performer and you will get highlighted in your internship and job applications.
While many of our students have found their desired internships or jobs after completing their training, Internshala Trainings does not guarantee an internship or job. However, if you study sincerely (including doing exercises, assignments, and projects) and make good use of our placement assistance feature, it will become easier for you to get a placement using the skills learned in the training.
More than 100,000 companies use Internshala to hire interns and employees and hence they will recognise a certificate from Internshala when they see one on your resume. However, please note that more than the certificate, companies hire candidates based on their skills and their performance in the interview so we hope you do a good job of learning the skill in the training and preparing for the interview using our placement assistance feature.
You could try making the payment from a different card or account (of a friend or family). Otherwise, you can follow the instructions on how to make an offline payment here.
Just let us know your registered email id along with the screenshot of the payment receipt or transaction history. You can submit your request using the using the "Need further assistance?" section. Once verified, the additional amount you paid will be refunded.
The amount deducted will come back to your account within 7-10 working days. This is the normal duration your bank will take to credit the amount back into your account.
At times, there may be a slight delay in your payment reflecting on your Internshala Trainings dashboard. However, if your payment is not reflecting even after 30 minutes, please let us know your registered email id along with the screenshot of the payment receipt or transaction history. You can submit your request using the using the "Need further assistance?" section. Once verified, we will update your payment status from the backend.